Monthly Archives: August 2012

Where does the role of corporate communicator fit in today’s organisation?

For corporate communicators today one of the most significant impacts of the emergence of social media as an effective channel for business communications is the futility of maintaining the traditional distinction between external and internal communication functions.  This is a … Continue reading

Posted in Advocacy, Authentic communication, Corporate Communications, Culture, Internal communications, Social media | Tagged , , , | Leave a comment

Communications that engage your audience

Coming rather late to the party, I’ve been engrossed in the book Made to Stick by Chip and Dan Heath.  First published in 2007, the back cover blurb claims that the Heath brothers “….take the lid off one of the … Continue reading

Posted in Corporate Communications, Internal communications, People management / motivation, Story telling | Tagged , | Leave a comment

Communicating in a Noisy World

“…because they understood that most of what was said, didn’t matter, and most of what mattered, couldn’t be said.” I heard this, or something very similar, in a drama that I caught quite by chance on radio 4.  I found … Continue reading

Posted in Authentic communication, Corporate Communications, Internal communications, Leadership Behaviours, Middle management, People management / motivation | Leave a comment