Monthly Archives: September 2012

Capturing attention in a distracting world

I recently stumbled across a January 2011 article called The incredible shrinking sound bite  about just published research that revealed that “…the length of the average TV sound bite had dropped dramatically, from 43 seconds in the 1968 presidential election … Continue reading

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Exposing yourself on Facebook takes courage….and planning

“Are you really suggesting that we use external media channels such as Facebook, LinkedIn and Twitter to communicate key engagement messages on organisational change?” That was the question I asked Rich Pirrotta, MD of the Whitehall Group following his session … Continue reading

Posted in Change, Corporate Communications, Employee Engagement, Internal communications, Social media | Tagged , | Leave a comment

Walking the talk of employee engagement

Employee engagement is the Holy Grail we internal communicators seek to deliver.  Engaged employees are “fully involved in and enthusiastic about their work” (Wikipedia).  They “…act in a way that furthers their organisations interests” (ibid) thus boosting productivity and profitability. Despite the … Continue reading

Posted in Business Leadership, Employee Engagement, Internal communications, Performance appraisal, Personal Values | Tagged , , , | 1 Comment